Consulting That Does Not Merely
Color Inside the Frame,
But Designs the Frame Itself
ILI is a professional group that creates new value from the ground up, rather than simply extending what already exists.
Instead of chasing market shifts, we use backcasting to think from the future backward and design the optimal strategy.
We go beyond conventional boundaries to create new markets at their roots and build businesses with true competitive strength.
Through this framework, clients gain clarity on how to open the future and move toward exceptional results with conviction.
ILI is a professional team that creates
new value from the ground up,
not just an extension of what already exists.
Rather than chasing market change,
we start from the future and work backward
to design the best strategy.
We go beyond existing boundaries,
create entirely new markets,
and build businesses with lasting competitiveness.
Through this framework, clients gain confidence
in how to shape the future
and are guided toward powerful results.
Backcasting
Strategic Planning from the Future Back
Traditional consulting typically begins by analyzing the current situation and deciding what should come next (forecasting). ILI takes a different path. We first define the future that should exist, and then work backward to identify the present issues and actions required to realize it.
Forecasting Traditional approach
Projects the future from the present and
searches for feasible options
Backcasting ILI approach
Defines the future vision first,
then designs today’s strategy accordingly
Example: rather than asking, “How do we keep up with the growth of the existing market?” we ask, “What must we do today to become the market leader five years from now?”
Not Coloring Inside the Frame,
But Designing the Frame Itself
ILI does not aim merely to reinforce existing structures by adding incremental value. We aim to create entirely new markets and new forms of value. Conventional strategy often focuses on improving an existing business model, but in the ILI approach, we begin with a blank sheet, design the ideal future state, and build the framework needed to make it real.
Coloring the Frame Traditional approach
Improves what already exists
within a predefined frame
Designing the Frame ILI approach
Builds the structure itself
to make new value possible
A Systematic Problem-Solving Framework
ILI’s consulting process is built around the following three steps.
Issue Discovery and Problem Definition
• We go beyond surface-level symptoms and examine why the problem exists in the first place.
• We analyze data, industry trends, and user behavior to identify the true issue.
Alternative Design and Innovative Options
• We design new approaches that are not constrained by industry convention.
• We build new markets and business models rather than competing only inside existing ones.
Execution, Rapid Prototyping,
and Scale-Up
• We create small successful cases first and optimize them based on data.
• We then scale successful models into full implementation and operation.
Co-Creating the Future
with Clients
ILI is not just a consulting company. We are a partner in building the future together with our clients. Beyond supporting business success in the market, we provide expert guidance so that clients can create new value and establish sustainable competitive advantage.
• Clear communication, responsiveness, and speed that exceed expectations
• Deep collaboration with the market and a determination never to give up
